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This is ANDY
THE BLOG IS NOT CHANGING --- IT IS THE SAME
The directory part of the site, the main index, and that graphic a the top of the page is going to change.It now says, "Budget Travel Guide HoboTraveler.com."
It is this link:
Note: I am sitting in park, cannot see the screen because of the sun. There is free internet, but in nomral Latino ways, the office has not opened.
www.hobotraveler.com The World is Open
My thought there Andy is that we feel that so many places are not available, affordable, accessable, etc... You prove those perceptions to be wrong. So the "World is Open".
Astute Temporal Scout
I want the 3 word mission titl
e to allow all people to understand this is
Real Travel Explained by Professional Travelers
Professional Travelers Club
Perpetaual Travelers Handbook
Professional Travel Defined
Real Travel Stories by Professional Travelers
Pro Travelers Stories
Home for Professional Travel
Professional Travelers Handbook
HoboTraveler.com Helping You Go Pro
Learn to be a Professional Traveler
Rites of Passage for Pro Travelers
Rites of Passage by HoboTraveler.com
...where professional travelers open the world to real travel
HoboTraveler.com - Professional Traveler Insights
Throwing these out (as you surely will :-)
Reality Check (accompanied with a cartoonish bank check graphic with rotating inset FLASH of exotic travel photos)
Fly Bye: Not Your Average Travel Journalism
Touch Down Traveler
Off The Map
F-Stop Travel Dispatches
Flat Out Gone (F.O.G.)
Andy Graham's ...) --- this idea is to name brand the site right off (i.e. "Rick Steve's ..., "Fodor's ...," etc.) to grow the business franchise variously. Also "A" starts off the alphabet for advertising purposes.
Up To Here
HoboTraveler.com is the perfect domain name, easy to remember. It is not changing.
Labels are amazing, new readers have trouble getting past the word Hobo, and understanding it is a play on words. Hoboes traveled to find a job, this is the dream of travelers, to travel and earn money. I earn great money, this no longer is my problem.
I want to change the first image, move it to what I really am, I am an expert professional world traveler. This is all marketing.
I also want to have other professional travelers write small insights for readers. So far I thin Eric has the best. Maybe I add one word.
HoboTraveler.com - Professional World Traveler Insights
HoboTraveler.com - Insights by Professional World Travelers
I would choose between these two titles. I chose the titles because of the word Professional. It makes it clear that tips and sharing of ideas are Pro.
- Travel Tips of HoboTraveler.com from Professional Travelers
- Learn to Travel Like a Pro with HoboTraveler.com
It is my impression that it may be difficult to find the perfect three word title that would not alienate any type of readers.
Your site is vast, Andy, there are many variables which attract different sorts of readers. I would say that at least 50 of the people who read your site do not travel, so I would think that a title that explains that the site is about "how to travel" would mean nothing. I imagine that the majority of the people commenting here are not travelers but people who would are just interested in the world they live in or are looking for a good story.The people who do travel are the ones who stop by looking for some sort of direct information, and they will probably find it, leave, and never return. It is my impression that any three word title would mean nothing to these people: they want content, information, nothing more.
My recommendation is to just call the site Hobotraveler.com, and have a collection of three word slogans set up in a revolving script that follows the main title. So each time the page loads a new slogan will appear. Your site is vast. It is not only about traveling but the world in general.
It is my impression that a single three would slogan would damper the true diversity the site. I would use a collection of five or six and then use the one that best matches the audience of press releases and other media outlets or promotional initiatives.
I've been experimenting with internet copywriting and marketing for a couple of years now, and I've come to one unsurpassed conclusion when it comes to getting your message across. Its not a new conclusion, and books have been written about it, but it remains as true now as it ever did.
It is: "Make your message as simple, short, and clear as possible." Or as Steve Krug puts it: "Don't Make Me Think"
When I glance at almost every other suggestion as to what the the tag line should be for your website, I have to take an extra step and think about what that means. You WILL lose readers if they have to take this step. My eyes glaze over the longer and less direct suggestions, as I have to put mental effort into further deciphering their meaning, and I subsequently gain no new information about how your website might benefit me. This is exactly what most new readers will do.
The ONLY tagline that transmitted the required information to me, without requiring me to think, was "Travel Tips". I think that this should be your tagline, if your income/readership numbers are your primary concern.
In general, the more syllables that a message contains, the worse that it is. Secondarily, the more words that it contains, the worse that it is. Be direct, and dont confuse or overly complicate what you are trying to say.
Just my 2 cents..
Good luck with your decision...
I like 'defining travel'. A while ago i thought about trying to create a PhD proposal that studied you. I am still thinking about it, but I am not really qualified, I am a theologian o) But someone will, if they have not already.
For me, the only person who knows about travelling is andyhobotraveler.com. Everyone else is doing something else, they are reccommending or selling or giving tourist information, or writing a survival guide.
When i found your site i was planning a gap-year backpacking trip like many many kids before going to university. I thought that some people backpack, others go on holiday/ vacation and the super-rich do the 100 countries or more club or Around the World in 80 Days type thing... Epic Adventures which you can more or less buy a ticket for in a shop on Bond Street if you have enough money, and they'll give you a 'complimentary' Louis Vuitton luggage set.
You have redefined my view of travel as within the grasp of the average person. What I need to do is find my niche, my thing that i can do to earn money while i go. I can code websites, but I have never made a penny from web advertising, and never figured out SEO. And the technology has moved on from when I was 18 to now when I am 22, me sitting there typing lines of code is very old fashioned now.