Market Your Tour - Tips
What a traveler needs is scrap paper. about a one
quarter page of scrap paper. On this paper on the back they write the email of
people they meet along the way, they exchange email address.
What is needed is very cheap paper, and so cheap you
can give five to a person and not flinch. The person will use the back for a
note-pad and give the piece of paper to a friend along the way.
ON THE BACK is your advertisement.
After the email and address exchange happens, the new
friend carriesYOUR advertisement to the next place, the brochures spread
around the planet.
I have read brochures from the Voyager Hostel in
Panama on walls of coffee shops in Belgium.
As you entered, the old owner gave five brochures, in
the room was five brochure, as you left he gave you five brochures and
Please hang up on walls in other Hostels, one in 30
maybe did, the other gave as email address exchange after they stuff the paper
in their backpack.
Paper in the world is scarce, getting scrap paper is
difficult, I buy it, the average traveler is not organized and keeps the paper
to write on. A good brochure is trash, I throw them away, a paper big enough to
write on is good.
Andy in Atakpame, Togo West Africa May